Jaime is teaming up with Stand Up To Cancer and Rally Health to warn about skin cancer and the importance of using sunscreen to prevent it, in this humorous new PSA, which debuted with ATTN:.
“I am honored to join Stand Up To Cancer, Rally and ATTN: in this campaign. So many of us don’t realize just how dangerous overexposure to the sun can be, and how prevalent skin cancer is in the U.S. Through this PSA, we want to emphasize the importance of sun-safety and the simple steps people can take to protect themselves against skin cancer,” Jaime, a Stand Up To Cancer ambassador, said in a statement.
The PSA, titled “SPF Splain,” intends to show just how harmful then sun’s rays can be on your skin and how important sunscreen can be to protect yourself. In the PSA, Jaime plays a lifeguard out to prove that the most dangerous thing on the beach isn’t the water or sharks – it’s the sun.