Category: Projects

Jaime King Is Launching a Gender Neutral Kids’ Clothing Line

Jaime King Is Launching a Gender Neutral Kids’ Clothing Line

As we told you before, Jaime is launching a Gender Neutral Kids’ Clothing Line in collaboration with Gardner and the Gang on May 31st. Read down below an article written by Cortney Clift for Brit + Co.


Between Ellen’s collaboration with Gap Kids and the launch of Primary (AKA American Apparel for kiddos), it’s not uncommon that we find ourselves envious of a kids’ clothing line. But today our fashion FOMO has gone into overdrive, because actress (and T. Swift’s bestie) Jaime King just shared a sneak peek at her upcoming kids’ collection with indie retailer Gardner and the Gang, and it’s all kinds of adorable.

The collection is titled “The Lion’s Heart” and features playful patterns, bright colors and — as you can see from the sweatshirt — a super sweet message. But, TBH, what we’re digging most about the collection is that every piece was designed to be gender neutral. Jaime shared this adorable snap on her Instagram, and explains, “The designs and colors represent courage, joy, self-love, & togetherness! Now is the time to shine & allow our kids/selves to live authentically. I am proud to have made the first #genderfluid collection — this is a dream come true.”

Jaime first teased her collection a couple of weeks ago with this adorable photo of the upcoming campaign. If you’re lusting over her adult version of the kids’ sweatshirt, you’re in luck. This collab will sell select pieces in adult sizes! The line is set to launch in two weeks; keep an eye on Gardner and the Gang’s Instagram to find out exactly when you can shop it all.


Jaime King Presents The Final Chapter

Last night, Jaime performed live at her The Final Chapter event where she and Kris Kidd wrote the final chapter to their poetry book at The Evil Rock N Roll Cat in Hollywood.

The night kicked off with musical performances by Dana Williams and Gold Star Music and a dance choreographed by King for Emma York and Brooklin Cooley, two young dance prodigies. King and Kidd then asked the audience to provide words and phrases to help them write their poems.

I’ve added 55 MQ pictures to our gallery. Check them out below!



Gallery Links:
Public Events & Appearances > 2016 > May 15th- Jaime King Presents The Final Chapter

Sneak Peek of Jaime’s new Baby/Children’s line!

Jaime keeps working on her new Baby & Children’s clothing line for Gardner and the gang called The Lion’s Heart and now we have a sneak peek! Check out this picture she posted on Instagram and she also showed a sneak peak of her new adults line (Check out her sweatshirt). We think they are beautiful!


Watch now Attention Deficit Theater episodes

Watch now Attention Deficit Theater episodes

If you haven’t seen Jaime’s sketch comedy show “Attention Deficit Theater”, watch it now on The CW Seed.


Ep. 1×01 – Fashion

Ep. 1×02 – Fitness

Ep. 1×03 – Language 

Ep. 1×04 – Dating

Ep. 1×05 – Guilty Pleasures

Ep. 1×06 – Weird

Ep. 1×07 – Work

Ep. 1×08 – Commitment

Ep. 1×09 – Sleep

Ep. 1×10 – Game Night

Jaime King x ColourPop #ALCHEMY it’s out now!

Jaime King x ColourPop #ALCHEMY it’s out now!

Jaime’s new make-up line called #Alchemy – in collaboration with ColourPop – is now on sale! Click here to see the collection and to buy it online.

As Jaime described it, #Alchemy is vegan, Cruelty-Free and made in California! And here’s a video of her reading the beautiful note she wrote, wich comes with the makeup.



My sweet girl @jaime_king reading the beautiful note she wrote for every girl who buys her new make-up collab with @colorpopcosmetics #Alchemy ???

Un vídeo publicado por Amanda de cadenet (@amandadecadenet) el


Jaime King x ColourPop Launch #ALCHEMY

Jaime King x ColourPop Launch #ALCHEMY

On March 24 Jaime celebrated the launch of Jaime King x ColourPop #Alchemy, her new makeup collection. After the event she revealed on Instagram that the collection sold out in just two hours!! We are really happy and proud, this was amazing! And don’t forget you can buy it online on ColourPop’s official site.

I’ve added 27 HQ photos from the launch party so be sure to check them out below.



Jaime is working on a book of poems

Jaime announced on Instagram today that she and writer Kris Kidd are doing a new poem book together. She shared an excerpt from one of their first poems, “Potential Grout”. No details about the book’s release date have been revealed.


Watch Attention Deficit Theater on The CW Seed

Watch Attention Deficit Theater on The CW Seed

Jaime’s new sketch show “Attention Deficit Theater” is now online on The CW Seed. You will find below the three links to the episode and some videos posted on twitter. Let us know what you think!


Ep. 101 – Fashion

Ep. 202 – Fitness

Ep. 203 – Language 




First campaign photo for “Alchemy” by Jaime King

Check out below the first photo of Jaime for her  first cosmetics line for ColourPop Cosmetics called “Alchemy”. She looks gorgeous!



Sneak peak at Jaime’s new photo shoot for ColourPop Cosmetics

As you may know, Jaime has created her first cosmetics line for ColourPop Cosmetics called “Jaime King for for ColourPop” and here’s a sneak peak from the phot shoot. It looks amazing!


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